It’s all about the writing

6 08 2007

I don’t know Amber Simmons, but I sure like the way she writes. A few days ago she published an article of hers—”Reviving Anorexic Web Writing“—on A List Apart.

She has some powerful things to say, although I think that ultimately it all comes down to “knowing your audience”. While she takes issue with the basic elements of good technical writing—chunked writing, bullet points, scan-able headings, and the like—I definitely believe they have a place. But they’re not applicable to every website out there.

She also has some valid points about writing text for use in ALT tags. And I particularly liked her anatomical analogy: “The content is the heart of the website. I can’t build you a body until you give me a heart.” I’ll have to use that sometime soon.



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